Budapest Post

Cum Deo pro Patria et Libertate
Budapest, Europe and world news

These Were the 10 Most-Viewed Brands on Vogue Runway in 2020

These Were the 10 Most-Viewed Brands on Vogue Runway in 2020

In an ordinary year, Vogue Runway publishes two most-viewed brand stories, the first after the fall collections finish in March and the second after the spring season wraps in October.

This was no ordinary year, and with the presentation of spring collections spread out from the beginning of September to just last week, we skipped our usual round-up of top performers. Instead, we’ve combined the two seasons together to create a 2020 master list.

Last March, when we looked at the stats, I wrote that the top 10 doesn’t shift much season to season. That’s true today: The big names remain the big names, even in this year of change. But the list does tell a story.

Moschino’s Jeremy Scott cracked the top 10 on the success of his audience-pleasing runway puppet show, presumably. “The best thing I could do for everyone who is stressed about the election, the pandemic, social unrest, and the future was to give the gift of fantasy and take us away from all of it for a few minutes,” Scott told my colleague Anders Christian Madsen at the time. The Théâtre de la Mode concept that Scott riffed on, lifted from World War II–era couturiers who sent miniature versions of their work on the road to save their businesses, was a leitmotif of the season-but nobody pulled it off with Scott’s panache.

Prada made the biggest jump of the year, moving up from seventh place to second. The arrival of Miuccia Prada’s new co-creative director Raf Simons probably had something to do with that. Separately they’re two of the most-watched designers in fashion; insiders were more than a little bit curious to see what the unprecedented partnership would look like. “It’s a beginning,” Prada declared in the sit-down interview that followed the livestreamed show. Less than four weeks from now, they’ll reveal their first collaborative men’s collection.

Looking ahead to 2021, we’re hoping Marc Jacobs finds his way back onto the New York Fashion Week calendar after opting out of the spring shows in September. New York fashion needs him and we miss seeing his name here.

Find out how the rest of Vogue Runway’s most-viewed brands of 2020 measured up below.

    

1. Chanel


Rank last season: 1

    

2. Prada


Rank last season: 7

    

3. Louis Vuitton


Rank last season: 5

    

4. Christian Dior


Rank last season: 6

    

5. Balenciaga


Rank last season: 3

    

6. Saint Laurent


Rank last season: 2

    

7. Valentino


Rank last season: New Entry

    

8. Gucci


Rank last season: 4

    

9. Celine


Rank last season: New Entry

    

10. Moschino


Rank last season: New Entry

AI Disclaimer: An advanced artificial intelligence (AI) system generated the content of this page on its own. This innovative technology conducts extensive research from a variety of reliable sources, performs rigorous fact-checking and verification, cleans up and balances biased or manipulated content, and presents a minimal factual summary that is just enough yet essential for you to function as an informed and educated citizen. Please keep in mind, however, that this system is an evolving technology, and as a result, the article may contain accidental inaccuracies or errors. We urge you to help us improve our site by reporting any inaccuracies you find using the "Contact Us" link at the bottom of this page. Your helpful feedback helps us improve our system and deliver more precise content. When you find an article of interest here, please look for the full and extensive coverage of this topic in traditional news sources, as they are written by professional journalists that we try to support, not replace. We appreciate your understanding and assistance.
Newsletter

Related Articles

0:00
0:00
Close
IMF Upgrades Global Growth Forecast as Weaker Dollar Supports Outlook
House Republicans Move to Defund OECD Over Global Tax Dispute
France Opens Criminal Investigation into X Over Algorithm Manipulation Allegations
Trump Steamrolls EU in Landmark Trade Win: US–EU Trade Deal Imposes 15% Tariff on European Imports
ChatGPT CEO Sam Altman says people share personal info with ChatGPT but don’t know chats can be used as court evidence in legal cases.
Intel Reports Revenue Beats but Sees 81% Rise in Losses
Politics is a good business: Barack Obama’s Reported Net Worth Growth, 1990–2025
UN's Top Court Declares Environmental Protection a Legal Obligation Under International Law
"Crazy Thing": OpenAI's Sam Altman Warns Of AI Voice Fraud Crisis In Banking
The Podcaster Who Accidentally Revealed He Earns Over $10 Million a Year
UK Government Considers Dropping Demand for Apple Encryption Backdoor
Japanese Man Discovers Family Connection Through DNA Testing After Decades of Separation
Russia Signals Openness to Ukraine Peace Talks Amid Escalating Drone Warfare
Switzerland Implements Ban on Mammography Screening
Pogacar Extends Dominance with Stage Fifteen Triumph at Tour de France
President Trump Diagnosed with Chronic Venous Insufficiency After Leg Swelling
CEO Resigns Amid Controversy Over Relationship with HR Executive
NVIDIA Achieves $4 Trillion Valuation Amid AI Demand
Tulsi Gabbard Unveils Evidence Alleging Political Manipulation of Intelligence During Trump Administration
Centrist Criticism of von der Leyen Resurfaces as she Survives EU Confidence Vote
Trump Announces Coca-Cola to Shift to Cane Sugar in U.S. Production
FIFA Pressured to Rethink World Cup Calendar Due to Climate Change
Zelensky Reshuffles Cabinet to Win Support at Home and in Washington
"Can You Hit Moscow?" Trump Asked Zelensky To Make Putin "Feel The Pain"
Church of England Removes 1991 Sexuality Guidelines from Clergy Selection
Superman Franchise Achieves Success with Latest Release
Hungary's Viktor Orban Rejects Agreements on Illegal Migration
Air India Pilot’s Mental Health Records Under Scrutiny
Jamie Dimon Warns Europe Is Losing Global Competitiveness and Flags Market Complacency
Moonshot AI Unveils Kimi K2: A New Open-Source AI Model
Martha Wells Says Humanity Still Far from True Artificial Intelligence
Nvidia Becomes World’s First Four‑Trillion‑Dollar Company Amid AI Boom
EU Delays Retaliatory Tariffs Amid New U.S. Threats on Imports
Trump Proposes Supplying Arms to Ukraine Through NATO Allies
US Opens First Rare Earth Mine in Over 70 Years in Wyoming
Bitcoin Reaches New Milestone of $116,000
Severe Heatwave Claims 2,300 Lives Across Europe
Declining Beer Consumption Signals Cultural Shift in Germany
Emails Leaked: How Passenger Luggage Became a Side Income for Airport Workers
Polish MEP: “Dear Leftists - China is laughing at you, Russia is laughing, India is laughing”
Western Europe Records Hottest June on Record
BRICS Expands Membership with Indonesia and Ten New Partner Countries
Elon Musk Founds a Party Following a Poll on X: "You Wanted It – You Got It!"
China’s Central Bank Consults European Peers on Low-Rate Strategies
France Requests Airlines to Cut Flights at Paris Airports Amid Planned Air Traffic Controller Strike
Poland Implements Border Checks Amid Growing Migration Tensions
Emirates Airline Expands Market Share with New $20 Million Campaign
Amazon Reaches Milestone with Deployment of One Millionth Robot
Yulia Putintseva Calls for Spectator Ejection at Wimbledon Over Safety Concerns
House Oversight Committee Subpoenas Former Jill Biden Aide Amid Investigation into Alleged Concealment of President Biden's Cognitive Health
×