Budapest Post

Cum Deo pro Patria et Libertate
Budapest, Europe and world news

German insurer Allianz among suitors for Chelsea shirt deal

German insurer Allianz among suitors for Chelsea shirt deal

Allianz is one of several companies in talks with the Stamford Bridge club about replacing Three as its main shirt sponsor after a dismal campaign in the Premier League.

The new owners of Chelsea FC are in talks with Allianz, the German insurance giant, about taking over as its principal shirt sponsor as they grapple with the impact of a dire debut season on the club's finances.

Sky News has learnt that Allianz is among a handful of companies in discussions with the Stamford Bridge outfit about replacing the mobile telecoms company Three at the end of the season.

People close to the situation said Chelsea hoped to strike a deal with a new sponsor within the next six weeks ahead of preparations for the 2023-24 season.

The Blues' existing deal with Three is reported to be worth £40m annually


The Blues' existing deal with Three is reported to be worth £40m annually.

Todd Boehly, Chelsea's new controlling shareholder, was said in February to be confident of landing a more lucrative deal than the £120m agreement struck with Three in 2020.

Chelsea's disastrous season on the pitch, however, risks undermining its commercial ambitions, with the men's team sitting in 11th place in the Premier League - 10 points above the relegation zone and 36 points behind Arsenal, the current leaders.

The absence of European football from Stamford Bridge next season will hamper its ability to obtain a bumper price from a new sponsor.

Chelsea is one of a significant number of clubs, which also include Manchester United and Newcastle United, eyeing new shirt sponsors at a time when the Premier League is in the process of reducing commercial deals involving gambling companies.

Allianz is among the firms in talks with Stamford Bridge.


Three temporarily ended its association with Chelsea last year when the government sanctioned the club's then-owner, Roman Abramovich.

A Chelsea spokesman declined to comment, while Allianz said: "This is not an imminent deal for us."

Newsletter

Related Articles

0:00
0:00
Close
Ukraine to Present 'Victory Plan' at Upcoming Meeting in Germany
Norwegian Police Conclude 'Spy Whale' Hvaldimir's Death Due to Infection
Dominica Sells Citizenship to Boost Climate Resilience
EU Car Industry Faces Severe Downturn
EU Imposes Tariffs on Chinese Electric Vehicles
Spanish F-18 Fighter Jet Crash Claims Pilot's Life
US Army Tests Armed Robot Dogs in the Middle East
Israeli Family Adopts Niece After Hamas Attack
French Court Allows Public Viewing of Video Evidence in Mass Rape Trial
The rush for citizenship ahead of the elections is gaining momentum
In China, they use drones to feed people, not to kill people. This is an example of drone delivery in China.
Hurricane Helene Death Toll Exceeds 200 as FEMA Resources Dwindle
Earth Faces Severe Geomagnetic Storm from Solar Flare
Iran's Missile Attack on Israel: Defeated but a Significant Escalation
Iran President Lauds Missile Attack on Israel as Decisive Response
Russia Criticizes Biden's Middle East Policies After Iran Attacks Israel
Chinese Woman With Two Uteruses Successfully Delivers Twins
Putin Vows to Achieve Goals in Ukraine Amid Ongoing Conflict
Turkish TikTok Influencer Kubra Aykut Dies by Suicide
The Role of Human Trainers in Advancing AI
EU Launches Wero to Rival Visa and Mastercard
Giorgia Meloni Shuts Down Macron’s Protégé: Exposing Hypocrisy and Foolishness
Sinking of Chinese Submarine Exposed Amid Military Accountability Concerns
Global Headlines: Military Aid in Ukraine, China Submarine Incident, Tragic Suicide of Turkish Influencer, Hungarian Police Crackdown, Medication Safety Concerns, and Pope's Call for Hope in Brussels
Trump Advocates for U.S. Withdrawal from Ukraine Conflict
Meta Delays Joining EU's AI Pact
Zelensky Stresses Forced Peace with Russia at UN
Google Commits 120 Million Dollars for Global AI Education: Sundar Pichai
Amazon Rainforest Suffers Massive Deforestation
Zelensky Asserts Ukraine Nears War's End
Germany’s SPD Wins Brandenburg Election with Tactical Voting
Russia’s New Sarmat Ballistic Missile Fails During Test Launch
Macron Appoints New Government with PM Barnier
Hungarian Company Under Scrutiny for Lebanese Pager Attacks
EU Faces Scrutiny Over Migrant Abuse in Tunisia
Time for a Noodle Tax? Or Just Another Politician Payday?
Kentucky Sheriff Arrested for Fatal Shooting of Judge
Global Workdays Required to Afford iPhone 16
Biden to Meet Zelenskyy at White House on September 26
Tragic Explosions in Beirut Linked to Conflict Escalation
In his podcast, Joe Rogan rightly questioned, "YOU NEED A VACCINE PASSPORT FOR FOOD, BUT VOTER ID IS ‘RACIST'?!"
BYD changing the whole game
Campania President Criticizes NATO Expansion, Warns of Dangerous Consequences
Trump Unveils New Cryptocurrency Venture Amidst Campaign
OpenAI Advances with New AI Model 'o1'
Germany Halts War Weapon Exports to Israel Amid Legal Hurdles
X Update Enables App to Bypass Brazil Ban, Say Internet Providers
Delta Airlines Sets Strict Wardrobe Guidelines for Flight Attendants
Norway Achieves Milestone in Electric Vehicle Adoption
Hezbollah Hit by Explosive Pagers in Lebanon
×