Budapest Post

Cum Deo pro Patria et Libertate
Budapest, Europe and world news

Nightlife Icon Susanne Bartsch Feels at Home in the New Ugg Campaign

Nightlife Icon Susanne Bartsch Feels at Home in the New Ugg Campaign

Dressed to impress in her own home, Bartsch stars in the Fall/Winter 2021 Ugg Feel -campaign.

It’s been an emotional year-and Ugg wants to embrace that with its latest Feel _campaign. Featuring Susanne Bartsch, the New York City-based nightlife icon, fashion daredevil, and activist epitomizes how fashion is a form of expression.

Lensed at her equally vibrant home in the historic Hotel Chelsea, Bartsch pairs the Classic Mini boot and Coquette slipper with her extravagant wardrobe. The campaign also stars NBA star Kareem Abdul-Jabbar, who shares Bartsch’s commitment to uplifting underrepresented communities. Whether relaxing off the court or preparing for a night out, it’s all about being comfortable in your own skin.



Since the 1980s, Bartsch has been known for hosting extravagant parties where all are welcome to embrace their creativity and individuality. Pairing her passion for event production with activism, Bartsch’s famous Love Ball in the late ‘80s raised awareness and money to fight AIDS, a cause that directly affected her community. She’s hosted two other iterations of the party since, and continued using her provocative platform for good.



This year, she brought back her weekly party, uniting her avant-garde community after a year of making do with Zoom events. During New York Fashion Week, Ugg teamed up with Bartschland, the nightlife star’s cabaret-style show, for a blowout of performance, fashion, and celebration attended by Tommy Dorfman, Aquaria, Debby Ryan, and more.



Bartsch on stage at the Ugg x Bartschland show. Photo: BFA / Hagop Kalaidjian.

“What I love about this campaign, Ugg took this a step further by having me create a live event so you could also live and feel Bartsch,” the impresario says. Here, Bartsch shares more about her deep connection to nightlife and fashion, and when she feels her best.

L’OFFICIEL: How has the fashion community made an impact on you?

SUSANNE BARTSCH: Fashion is an incredible tool. I’m grateful that the fashion world embraces me, as much as I embrace them. I especially love the underground design community…Being ‘seen’ by the fashion community can be difficult sometimes, and I am grateful that they see me as a sort of inspiration. Designers are curious to see how I would style something and wear it. I tend to be the ‘show piece girl’….I’m wacky with my style, what can I say? Designers trust me enough to be that grand finale showpiece. Whenever I get something from a designer, I am able to just wear it, and wear it my own way, giving it my own twist and eclectic touches, rather than wearing it how they ‘picture’ it-I feel we both inspire each other, really. I love that I get to be the creative tester for the creative, the one where they can experiment with the ‘not-for-sale’ pieces of their collection. I find it cool that they trust me enough to have fun with it and try fashion in ways that is unconventional…and it tends to just work and that hopefully inspires other people, too.



L’O: How are you carrying on the legacy of the Love Ball today?

SB: By constantly doing more work, as there is still work that needs to be done to fight this. B.C. (Before COVID) I did a third Love Ball here in NYC with the CFDA, and we raised $800,000+. Recently, I’ve been doing a lot of fundraising events as well, particularly during this crazy Zoom era of events I’m living in. I’ve done a lot of gala and fundraising events with The Ali Forney Center, which has been very successful, and just fulfilling, to be honest. I try to be an activist as much as I can with my work by continuing to create and help in any way I can. There is never enough work to do for this-so all I can do is just keep doing.


L’O: Since this campaign is all about feeling, how do you hope people feel when they attend your parties?

SB: I hope that people feel inspired, that they feel accepted, appreciated, and can belong to something. I hope they can feel authenticity, my energy around how much I care-my appreciation for them coming to my events, and not just simply showing up, but arriving! When people attend my events with so much expression and creativity that it brings them joy and a feeling of acceptance, that is something that money can never buy! I hope they feel that they can be whoever they want to be, and I feel so blessed that I am able to provide that space for them.

L’O: When do you feel your best?

SB: I feel best when I have an idea within me and make it come to life. When I see people coming to a creation of mine, from my head, and that they enjoy and love and have fun, and give that energy back as well; having people truly enjoying being in a space and provide a platform where they feel so comfortable to push their boundaries of expression and creativity is beyond words. If I can enable people to bring that part of themselves to life where they are able to create something that is truly unique and energetic to them, that is when I feel my best. When people are excited and enjoying what I create for them, that is something you can’t buy-ever.



L’O: Tell us about your partnership with Ugg. What was it like shooting the campaign in your own home? How do you incorporate the brand into your own style?

SB: This is a great partnership-they want me to be who I am. They like that I wear many hats. They embrace my eclectic self without boundaries or questioning my instincts. When they came to my home, it just made total sense, because they didn’t want staging, they want the real thing, authenticity baby, the real me. Ugg wanted to see where I live, and what I have around me. The entire process was so supportive, organic, and it pushed me to just be me-I loved that. I’ve always liked Ugg, so it was a blessing to be able to represent Ugg. From the airplane to the ballgown to the bedroom, on to the next event, I’ve always liked Ugg because they seamlessly mix with any style your rocking and are Iconic.

Newsletter

Related Articles

0:00
0:00
Close
Unelected PM of the UK holds an emergency meeting because a candidate got voted in… which he says is a threat to democracy…
Farmers break through police barriers in Brussels.
Ukraine Arrests Father-Son Duo In Lockbit Cybercrime Bust
US Offers $15 Million For Info On Leaders Of Cybercrime Group Lockbit
Apple warns against drying iPhones with rice
Alexei Navalny: UK sanctions Russian prison chiefs after activist's death
German economy is in 'troubled waters' - ministry
In a recent High Court hearing, the U.S. argued that Julian Assange endangered lives by releasing classified information.
Tucker Carlson says Boris Johnson wants "a million dollars, in Bitcoin or cash, from Tucker Carlson to talk about Ukraine.
Russia is rebuilding capacity to destabilize European countries, new UK report warns
EU Commission wants anti-drone defenses at Brussels HQ
Von der Leyen’s 2nd-term pitch: More military might, less climate talk
EU Investigates TikTok for Child Safety Concerns
EU Launches Probe Into TikTok Over Child Protection Under Digital Content Law
EU and UK Announce Joint Effort on Migration
Ministers Confirm Proposal to Prohibit Mobile Phone Usage in English Schools
Avdiivka - Symbol Of Ukrainian Resistance Now In Control Of Russian Troops
"Historic Step": Zelensky Signs Security Pact With Germany
"Historic Step": Zelensky Signs Security Pact With Germany
Russian opposition leader Alexey Navalny has died at the Arctic prison colony
Tucker Carlson grocery shopping in Russia. This is so interesting.
France and Germany Struggle to Align on European Defense Strategy
‘A lot higher than we expected’: Russian arms production worries Europe’s war planners
Greece Legalizes Same-Sex Marriage and Adoption Rights
Russia "Very Close" To Creating Cancer Vaccines, Says Vladimir Putin
Hungarian Foreign Minister: Europeans will lose Europe, the Union's policy must change drastically
Microsoft says it caught hackers from China, Russia and Iran using its AI tools
US Rejects Putin's Ceasefire Offer in Ukraine
The Dangers of Wildfire Smoke and Self-Protection Strategies
A Londoner has been arrested for expressing his Christian beliefs.
Chinese Women Favor AI Boyfriends Over Humans
Greece must address role in migrant vessel disaster that killed 600: Amnesty
Google pledges 25 million euros to boost AI skills in Europe
Hungarian President Katalin Novák Steps Down Amid Pardon Controversy
Activist crashes Hillary Clinton's speech, calls her a 'war criminal.'
In El Salvador, the 'Trump of Latin America' stuns the world with a speech slamming woke policing after winning a landslide election
Trudeau reacts to Putin's mention of Canadian Parliament applauding a former Ukrainian Nazi in his interview with Tucker Carlson.
The Spanish police blocked the farmers protest. So the farmers went out and moved the police car out of the way.
Volodymyr Zelenskiy fires top Ukraine army commander
Tucker Carlson's interview with Vladimir Putin raises EU concerns
Finnish Airline, Finnair, is voluntarily weighing passengers to better estimate flight cargo weight
Russia's Economy Expands by 3.6% Due to Increased Military Spending
Ukraine MPs Vote To Permit Use Of Dead Soldiers' Sperm
German Princess Becomes First Aristocrat To Pose Naked On Playboy Cover
UK’s King Charles III diagnosed with cancer
EU's Ursula von der Leyen Confronts Farmer Protests Amid Land Policy Debates
Distinguishing Between Harmful AI Media and Positive AI-Generated Content: A Crucial Challenge for the EU
Tucker Carlson explains why he interviewed Putin
Dutch farmers are still protesting in the Netherlands against the government, following the World Economic Forum's call for 'owning nothing.'
Hungarian Prime Minister Viktor Orbán stands up for European farmers and says, 'Brussels is suffocating European farmers.
×