Budapest Post

Cum Deo pro Patria et Libertate
Budapest, Europe and world news

Not just Florida: Michelangelo's David is causing a stir in Scotland

Not just Florida: Michelangelo's David is causing a stir in Scotland

An advert for an Italian restaurant in Glasgow was rejected over concerns about nudity.

When a school principal resigned in Florida after complaints that pupils had been shown Michelangelo's statue of David, many people reacted by saying "only in America".

But David's naked figure has been causing problems for an even less likely destination - an Italian restaurant in Scotland.

Glasgow restaurant Barolo produced an advert showing Michelangelo's David eating a pizza, but the company which looks after advertising in the city's subway, Global, rejected it.

Barolo says it proposed covering up the offending genitalia with stickers of the Italian flag, but that this was also rejected as they were too small.

The published version of the advert as seen on public transport in Glasgow now depicts Michelangelo's David from the waist up.

Mario Gizzi, director of the DRG group who runs Barolo and many other venues, remains unimpressed.

FILE: The proposed advert (L) and the version finally approved for the Glasgow subway (R)


"This is a globally recognised piece of art. It is taught in schools. People from all over the world travel to see it," he told Euronews.

"It’s not the 1500s anymore, it’s 2023. Are we really saying that the people of Glasgow can’t handle seeing a naked statue?

He added: "We were somewhat bemused to receive an email from Global which confirmed that our ad could not be used as 'it is art but it is still nudity and the way it is cropped in this copy may not be suitable for the untargeted medium'. We then had to go to the cost of a full reprint."

The advertising watchdog in the UK, the Advertising Standards Agency, said there was no specific rule that prohibited nudity in advertising.

But it added: "It's in the gift of media owners to refuse advertising space. They often have their own criteria, alongside the Advertising Code, for what they will accept. That is a commercial decision and not something we regulate. We respond to concerns about ads once they’re in the public domain.

The ASA said it's code doesn't specifically prohibity nudity in adverts, as long as it is not explicit or gratuitous, and is relevant to the product.

But nudity which is "sexual in nature", says the ASA, "should appear in targeted media only."

Global have been contacted for comment.

Newsletter

Related Articles

0:00
0:00
Close
Meta Enhances Scam Ad Detection with Facial Recognition
German Pizzeria Caught Selling Cocaine with Pizza
Russian Boxer Receives Lifetime Ban for Illegal Move in Boxing Debut
Biden Labels Trump a Threat to Democracy
North Dakota Woman Sentenced for Poisoning Boyfriend Over Illusory Inheritance
Russian Ambassador Claims UK's Proxy War in Ukraine
Proxy Resignation Services in Japan: A Growing Trend
NASA Study Explores Potential Microbial Life Beneath Mars' Ice
Cats: The Liquid-Like Pets
Xi Jinping Urges Troops to Prepare for Conflict Amid Taiwan Drills
Hamas Chief Yahya Sinwar Killed in Israeli Operation
Fruit Fly Gut Hormone Study Sheds Light on Human Longevity
Liam Payne's Tragic Death in Buenos Aires
Trump Criticizes Zelensky for Role in Ukraine-Russia War
Yahya Sinwar’s Death Marks Pivotal Moment in Gaza War
US Warns Israel of Potential Aid Cuts Over Gaza Assistance Delays
Meta Faces Legal Battle Over Teen Social Media Addiction
Russia's Call for a BRICS Financial System Alternative
Only A Third Of Europe's Surface Waters Are Healthy
Taiwan Records Unprecedented Chinese Military Activity Post-Drills
Israel Vows to Limit Retaliatory Strike on Iran to Military Facilities
British Influencer Dies Climbing Spain's Tallest Bridge
Four Killed in Tesla Electric Car Fire in France
Man with Weapons Arrested Near Trump Rally in California
China Conducts Military Drills Around Taiwan: A Strategic Warning
US Deploys THAAD Missile Defense System to Israel
DNA Evidence Suggests Christopher Columbus Was a Sephardic Jew
NASA Launches Europa Clipper Mission to Explore Jupiter's Moon
Tesla's Robotaxi Design Strikes Controversy
Poll Shows Trump Favored Over Harris in Handling Wars
Boeing to Reduce Workforce by 10% Amid Financial Strain
These robotic arms deliver a massage that can be customized to the user's needs
Prospect of UK Rejoining the EU Discussed by Peter Mandelson
Historic Floods Reshape Sahara Desert Landscape
Brazilian Man Arrested for Decades-long Abuse and Imprisonment of Family
EU Plans Sanctions on Iran for Missile Transfers to Russia
Nihon Hidankyo Wins Nobel Peace Prize
Donald Trump Amplifies Anti-Migrant Sentiments in Colorado Speech
Ireland Urges Israel to Cease Fire on UN Peacekeepers in Lebanon
Israel Marks Yom Kippur Under Multi-Front Conflict for First Time Since 1973
Elon Musk Unveils Tesla’s Optimus: The Most Ambitious Product Ever
China Faces Potential Overcapacity in AI Computing Power
China's EV Price War Reaches New Heights
Huawei Surpasses Apple in China Smartphone Sales for First Time in Nearly Four Years
William and Kate's First Public Appearance Post-Chemotherapy
Trump Proposes Tariffs on Chinese Cars to Protect US Auto Industry
This is what a 15 foot hurricane storm surge looks like. It's terrifying
Heads of 9 post-Soviet states gather in Moscow, issue joint statement to the world
The Impact of Online Culture on Young Women: Survey Insights
Hypersonic Jet to Revolutionize Air Travel
×